What can I say?
How do I say it?
In the middle of online exchanges that are about inaccurate or difficult-to-understand information, how you might respond depends not only on your understanding of the information, but the goal of your conversation as well.

The ARTT Guide is a Web-based software assistant that brings together insights about how to engage in positive exchanges around credible information.

ARTT provides support by addressing the fundamental obstacles presented by social media platforms and online communication.

The Analysis and Response Toolkit for Trust or ARTT is focused on helping people engage in trust-building when discussing vaccine efficacy and other topics online. Our central tool, the ARTT Guide, provides insights into points of analysis and response during conversations around complicated discussions.
Have you seen examples of positive online exchanges?
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ARTT GUIDE COMPONENTS
The Response Model
Most interventions aim to change some aspect of human knowledge or behavior. Across different disciplines, we identify the outcomes shown at right that are associated with research studies and practitioner handbooks. The result, shown below, is 10 suggested modes for a good response online.
Share

To share is to bring something personal into a discussion. Specifically, sharing one’s own story is one way that people explain their reasoning through their own personal experience of navigating a difficult decision.

EXAMPLE: Sharing one’s own story is one way that people explain their reasoning through their own personal experience of navigating a difficult decision. Even in digital spaces, telling stories about one’s own “health journey” can be an effective way to share information while also encouraging reflection.

GOALS: Sharing information with shared values in mind can be a way to build trust. Personal stories do this, but this is why we’re also reviewing literature around knowledge sharing. In addition, when sharing complicated information, methods around communicating uncertainty may also fall under the Share response mode.

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Co-Verify

To co-verify is to enlist a third party with standing in the community to work on source evaluation and fact-checking. 

EXAMPLE: “Imagine your uncle has just been diagnosed with a serious illness and is convinced that an obscure cure being sold online will help him. Talk to him about the struggles you’ve had figuring out what to trust in terms of health information available online. Talk to him about how frightened he must be by this diagnosis and that you will help him find the most trustworthy information.”

GOALS: This is a method that has been observed in practical interventions in which someone offers to undergo source evaluation and fact-checking processes in tandem with someone else.

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Invite Sociability

Sometimes it helps to remind people of the ways that we’re connected to one another, whether a shared desire for accuracy or a commitment to moral values. These tips focus on the interpersonal bonds that exist among us.   

EXAMPLE: “A reminder that we are dog show people. People who show their dogs at dog shows act like this.”

GOALS: In our catalog, norms and other shared values are opportunities to reflect on the social bonds that tie us together. This tag includes reminders of social value ascribed to accuracy as well as “nudges” — a non-coercive device that leads people to certain decisions — towards being respectful and open in communication. Some approaches from conflict resolution may also be tagged under this tag.

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